Seljak Brand (11)
Sam and Karina Seljak are two sisters who imagine a world without waste. Since 2016, they've found new ways of making and using beautiful things that are closed loop by design. Globally, 87% of all disposed textiles are sent to landfill or incinerated, releasing harmful greenhouse gases.
Seljak Brand launched in March 2016 and has since worked towards accelerating the transition towards a more circular economy. Working with Australia’s oldest mill in Tasmania and a 92-year-old weaving mill in Lithuania to weave recycled wool blankets that are closed loop.
The blankets are made from a minimum of 70% recycled merino or lambswool and a 30% blend of other fibres (mohair, cotton and alpaca) and poly for strength. Wool is a natural fibre that is incredibly hard to replicate – it’s a renewable resource, it is odour and stain-resistant, antibacterial, lightweight, breathable and insulating.